– British adults more likely to exercise in the summer than any other time of the year
– 1 in 2 are motivated by summer holidays
– 1 in 5 are being motivated by friends’ weddings
Brits are more likely to hit the gym over summer than any other time of year – including January – according to new research.
A survey of 1,000 UK adults by Total Fitness reveals June is the most popular month for working out, with 70% of the UK population saying they are more likely to exercise regularly in this month.
This is more than any other month in the year – including January, despite 49% of the UK population saying they start the year with fitness and exercise related new year’s resolutions.*
For more than 1 in 2 (51%), they are more likely to exercise in the warmer months to lose weight before a summer holiday.
While 1 in 5 (20%) say they would be more likely to exercise in preparation for a friend or relative’s wedding, so that they look their best for the photos.
As well as these motivating factors, June is also likely to present fewer barriers to exercise, with cold weather (40%) and having less daylight in the evening (21%) being two of the top aspects that put respondents off exercising.
Paul McNicholas, Operations Director at Total Fitness says: “We always see a spike in membership usage in January when many kick off the new year with good intentions, but summer is the time that members renew their focus in readiness for their summer holidays.”
“It’s encouraging to see that Brits are using the start of the summer season as an opportunity to up their fitness plans in order to look and feel their best, and we hope that many use this motivation to continue with longer term exercise plans throughout the rest of the year.”
*According to the Decathlon Activity Index, January 2019.